By signing up, we received a $100 promotional code. Awesome. I was required to talk on the phone to a representative, but that was fine. Good customer service and the wait time was about a minute.
The representative I spoke to didn't really offer much help when it came to setting up successful ads. In fact, the default radius was set to 20 miles around our business address, which seems a little ridiculous to me. The budget is reasonable, around $2.50/day; and although we didn't get any clicks in the first few days, the charge is per click. So, we didn't lose any of our promotional money because of the less than exceptional ad placement.
The layout of the Google Adwords website is great. There are numerous stats and the whole site is user-friendly enough. Although our first ad was a complete failure, the stats show us why. The traffic generated by keywords, estimations, clicks and impressions allow for correct alteration of ads.
Lesson learned? Try location extensions without address overrides.
Google Adwords is simple to use ad-placement tool. Google itself is a huge search domain. If we keep up the good music, maybe our ads will bring in more traffic to our website, http://www.reverbnation.com/citizenaddicttion
Citizen Addiction
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